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CEVA PR Rebrand SemiWiki 800x100 231207 (1)
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Ceva Launches New Brand Identity Reflecting its Focus on Smart Edge IP Innovation

Ceva Launches New Brand Identity Reflecting its Focus on Smart Edge IP Innovation
by Daniel Nenni on 12-18-2023 at 10:00 am

New CEVA Logo
Company sharpens its strategy of delivering silicon and software IP that makes it possible for low power Edge AI devices to connect, sense and infer data, reliably and efficiently, across multiple high-growth end markets

Ceva Inc. is an interesting company. Founded in November 2002, through the combination of the DSP IP licensing… Read More


5G Aim at LEO Satellites Will Stimulate Growth and Competition

5G Aim at LEO Satellites Will Stimulate Growth and Competition
by Bernard Murphy on 12-07-2023 at 6:00 am

satellite min

Low earth orbit (LEO) satellites as an intermediary for communication became hot when Elon Musk announced Starlink (yeah, other options were available, but Elon Musk). This capability extends internet availability to remote areas and notably (for a while) to Ukraine in support of the war with Russia. Satellites can in principle… Read More


Navigating Edge AI Architectures: Power Efficiency, Performance, and Future-Proofing

Navigating Edge AI Architectures: Power Efficiency, Performance, and Future-Proofing
by Kalar Rajendiran on 11-21-2023 at 10:00 am

CEVA Comprehensive Edge AI Portfolio

The surge in Edge AI applications has propelled the need for architectures that balance performance, power efficiency, and flexibility. Architectural choices play a pivotal role in determining the success of AI processing at the edge, with trade-offs often necessary to meet the unique demands of diverse workloads. There are… Read More


Fitting GPT into Edge Devices, Why and How

Fitting GPT into Edge Devices, Why and How
by Bernard Murphy on 09-05-2023 at 6:00 am

It is tempting to think that everything GPT-related is just chasing the publicity bandwagon and that articles on the topic, especially with evidently impossible claims (as in this case), are simply clickbait. In fact, there are practical reasons for hosting at least a subset of these large language models (LLMs) on edge devices… Read More


Bluetooth Based Positioning, More Accurate, More Reliable, Safer

Bluetooth Based Positioning, More Accurate, More Reliable, Safer
by Bernard Murphy on 08-22-2023 at 6:00 am

Using Bluetooth for positioning is a topic I have touched on before, for location services, keyless entry, and asset tracking among other applications. Earlier implementations depended on measures of received signal strength and angle-of-arrival / angle-of-departure, but these have limited accuracy in environments with… Read More


Democratizing the Ultimate Audio Experience

Democratizing the Ultimate Audio Experience
by Bernard Murphy on 06-08-2023 at 6:00 am

3D Audio

I enjoy talking with CEVA because they work on such interesting consumer products (among other product lines). My most recent discussion was with Seth Sternberg (Sensors and Audio software at CEVA), on spatial or 3D audio. The first steps to a somewhat immersive audio experience were stereo and surround sound, placing sound sources… Read More


WEBINAR: Driving Forward with UWB Radar: Enhancing Child Safety in Automotive

WEBINAR: Driving Forward with UWB Radar: Enhancing Child Safety in Automotive
by Daniel Nenni on 06-01-2023 at 6:00 am

CEVA UWB Radar Webinar Email Invitation 230521

 

The rapid advancement of UWB (Ultra-Wideband) wireless technology has garnered significant attention and interest, thanks to its adoption by leading smartphone brands and its versatile range of applications. Within the automotive industry, UWB has already emerged as the preferred choice for Digital Keys in the premium… Read More


DSP Innovation Promises to Boost Virtual RAN Efficiency

DSP Innovation Promises to Boost Virtual RAN Efficiency
by Bernard Murphy on 03-08-2023 at 6:00 am

DSP multi threading min

5G is already real, though some of us are wondering why our phone connections aren’t faster. That perspective misses the real intent of 5G – to extend high throughput (and low latency) communication to a vast number and variety of edge devices beyond our phones. One notable application is Fixed Wireless Access (FWA), promising … Read More


All-In-One Edge Surveillance Gains Traction

All-In-One Edge Surveillance Gains Traction
by Bernard Murphy on 01-24-2023 at 10:00 am

Surveillance cameras min

Like it or not, the surveillance market is growing, at a CAGR approaching 10%. Big brother concerns sometimes cloud the picture but overlook the much larger practical yet less hype-worthy applications for surveillance. Home and industrial security, enhanced traffic flow management, monitoring for fire and other fast-growing… Read More


CEVA’s LE Audio/Auracast Solution

CEVA’s LE Audio/Auracast Solution
by Kalar Rajendiran on 10-18-2022 at 10:00 am

Bluebud Turnkey Bluetooth Audio IP Platform

CEVA announced that its RivieraWaves Bluetooth® 5.3 IP family now supports Auracast™ broadcast audio. The technology behind Auracast is LE Audio broadcasting and Auracast is expected to transform the shared audio experience.  With Auracast, an audio stream is broadcast over the air by means of Bluetooth Broadcast Isochronous… Read More