TIís approach is based on three things: integrate, integrate, and integrate. Engineers love TI because the OMAP parts are well thought out, well documented, and complete down to the smaller details of secondary interfaces needed to make a phone or tablet. How they have glued this much stuff into a device is relatively amazing. (Maybe other SoCs are this cool, but itís hard to tell from the obfuscated block diagrams most vendors provide publicly. #JustSaying)
TI has 3 versions of the OMAP 4 family in play: the 4430, the 4460, and the latest 4470. Hereís a detailed, and I mean refreshingly detailed, block diagram of the 4460. Iíll barely scratch the surface with these highlights.
CPU: OMAP 4 platforms are dual-core ARM Cortex-A9 based, with the 4430 at 1.2 GHz, the 4460 at 1.5 GHz, and the 4470 at 1.8 GHz. This is pretty much the same implementation of ARM IP as other vendors are using, in TIís 45nm process.
GPU: The Imagination Technologies PowerVR SGX540 drives the currently shipping 4430 (304 MHz) and 4460 (384 MHz), and while competitive it puts current devices behind the Samsung Galaxy S2 and well behind the Apple iPhone 4S. Thatís about to change with the 4470, which moves to the PowerVR SGX544 at 384 MHz.
Subsystems: Hereís where some TI magic and embedded design experience kicks in. There are more cores than meets the eye on the OMAP 4. There are 2 ARM Cortex-M3 cores which manage video and display and imaging tasks, including a still image coprocessor. Translation: cameras hooked to an OMAP 4 have some serious image processing, including 3D capability, behind them.
Interconnect: We mentioned Arteris briefly previously in this series, but couldnít say much about that vendorís implementation. TIís use of Arteris network-on-chip IP is documented. All those tan boxes labeled L3 Interconnect represent the multi-protocol Arteris solution.
The current crop of devices based on OMAP 4 is impressive. Some of the recognizable platforms running on an OMAP 4430 are the Motorola DROID RAZR MAXX phone and XYBOARD tablet, the Amazon Kindle Fire, the RIM BlackBerry Playbook, the Toshiba Excite 10 LE, the LG Optimus 3D Max, and the waterproof Sharp AQUOS 102SH. Itís also in one of the versions of the Samsung Galaxy S2 i9100G. For engineers wishing to embed the 4430 in something, thereís the Pandaboard. Running on the OMAP 4460 are the Samsung Galaxy Nexus, and the stunningly thin Huawei Ascend P1 S. Rumor has it thereís a rapid bump in store for the Galaxy Nexus to the OMAP 4470.
TI demonstrated a Windows 8 tablet at CES on the OMAP 4470, which points to another key in the TI strategy: not only are they partnered with Google, theyíre partnering with Microsoft. This sets up quite a battle between TI, Qualcomm, and NVIDIA moving forward.
Teamed with Cadence and ARM, TI embarked on the ambitious OMAP 5 project, which is estimated to have been in the range of $8M just to develop the design. The OMAP 5430 moves TI into 28nm, and takes integration to the next level with dual Cortex-A15s clocked at 800 MHz, the SGX544, two Cortex-M4s, a beefier display subsystem, and more peripherals.
Why would I say something hyperbolic like this could change the entire mobile industry? Well, the fate of at least one company lies squarely on the OMAP 5: RIM. And it's not just the future of the PlayBook tablet. The BlackBerry 10 ĎLondoní superphone is, by all accounts from multiple sources Iíve talked to and not just the rumormonger blogger sites, based on OMAP 5. Itís consistent with several ďdelaysĒ of the device launch in waiting for OMAP 5 production. If RIM is to survive this spiral theyíre in, the QNX operating system running on OMAP 5 will be at the center of their leapfrog attempt which will unfold in the next few months. Either way, things are gonna change drastically as the superphone takes shape.
With everything put together Ė being the de-facto standard for Android moving forward, adding a new relationship with Microsoft to a strong ARM partnership, incorporating innovative imaging and peripheral support, and stretching the envelope of performance per watt into a new class of superphone Ė TIís OMAP family should be the heart of mobile devices for years to come.
Next up in the Smart Mobile SoC series: Apple.
(Disclaimer: Not sponsored by, or invested in, companies mentioned. Never free, never me, but I am inexpensive when you need help with content on topics in social computing like this.)
Chief Story Officer, Left2MyOwnDevices
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